The Woo
Marketing isn't optional
Learn the right marketing for YOUR business
Marketing course
for small business owners
You are serious about running a successful business. You know marketing is NOT optional
Learn the fundamentals of marketing your business so you can Do-It-Yourself - save time, save money, get business and lose the frustration of not knowing what marketing to do.
Is this course for you?
You are a business owner who takes their business seriously.
You recognise that marketing is NOT optional.
But you don't know what marketing you should be doing
You can't afford to pay a professional to do it for you...yet!
So - it is up to you to Do It Yourself.
In this 5 week course you will create a plan of attack for your business to get more customers, more sales, in 2017
There will be
homework!
What will you learn?
How to identify and segment your target market
* What are the key characteristics of your ideal customer?
* How and where to find out
* Ways to segment your target market
* Tools for researching your customers & the market place
How to establish a marketing budget
* How much do you need to spend to get a return?
How to define your brand
* What is your unique position
* What are the characteristics of your brand
* How to do a brand analysis
What media / channels to use based on your objectives
* Do you need to advertise?
* Which social media channels should you use?
What key messages should you be using
* Recognise the difference between features and benefits
Plus stacks of links to free and low cost marketing tools
AND unlimited help via email for 2 weeks after the workshop as you finalise your marketing plans.
What will you achieve?
Know exactly what marketing is right for your business
Save money and time
Have peace of mind
Be able to evaluate new marketing opportunities
Build a sustainable business
Be a happy and fufilled business owner.
When?
Wednesdays 7.30pm to 9.30pm
October 26
November 2
November 9
November 16
November 23
How much?
5 x 2 hour workshops
All handout material and slides
24/7 unlimited help, advice and support via email for a further 4 weeks after the workshop
A maximum of 10 students
Only $770.00 (inc gst)
What people said about the last workshop
"This was spot on for my needs. The fact that Bambi is a trainer really came across. Very well structured, very clear and good interactions/applications. Really comfortable approach"
"Excellent and genuine guest speaker - down to earth and giving speaker"
"Excellent, loved handouts"
"Learnt of lot, really enjoyed it, thank you"
"Very useful handouts and slides, very impressive"
"Excellent speaker, great topic and worthwhile presentation"
One last thing - there wil be homework!
Bambi Gordon
Owner, marketing strategist & mentor
The Woo
Who am I?
For over 3 decades I have been creating marketing strategies and implementing those strategies to achieve my employers' and my clients' objectives - to gain and keep customers, to build brands, to implement exciting and effective marketing campaigns. (More info here)
I LOVE marketing and I LOVE mentoring. I am passionate about helping small businesses do the right marketing for their business and protect their precious resources.
That is where my course comes in. For a very small investment you learn the basic fundamentals of building your marketing strategy - a tool that will work for your business and help save your time and money.
Over the 5 weeks I will teach you how to create a marketing strategy for your business so you can select the tools and tactics that will achieve your marketing objectives.
I will provide you with templates for your marketing strategy, marketing plan and marketing budget to complete after the course - with my unlimited help via email for the following 4 weeks.
You will have plans to follow, a clear direction of where you are going, and the skills to keep growing your marketing activity in the future. And next time the sales rep comes knocking to sell you some advertising that isn't going to work - you will know what to do :)
I hope you will join me. Do give me a call on 0418 47 97 35 if you have any questions.
